Around the world, consumer spending is undergoing sweeping change. Driven by evolving tastes, shifting economies and emerging technologies, we are seeing the rise of a new global consumer. Convenience, efficiency, seamlessness and authenticity are just some of the factors that customers look for when making purchases. A mobile-first mentality has not only
contributed to this shift, but has also paved the way for developing countries to interact with the global community. Consumers are more connected than ever before.
In a series of conversations, The Atlantic brought together leading stakeholders across industries, including business, government, technology and academia, to explore the future of global trends. How has the mobile-first mentality redefined the consumer experience? How are technology and changing trends bringing new people to the global marketplace? What are the consequences and benefits of a more connected economy?
